Used by 2,000+ B2B marketers
4.9 on G2Prove your ads built the pipeline
Pipefox spots the companies that view and click your LinkedIn and Google Ads, matches them to deals in your CRM, and tells sales the moment one warms up.
Every feature unlocked. No card required.
Setup
Connected in a coffee break, not a quarter
No tracking script, no data warehouse, no solutions engineer. Pipefox reads what your ad platforms and CRM already know and lines the two up.
Connect your ad accounts
Authorise LinkedIn Ads and Google Ads. We pull the last twelve months on the first sync.
Connect your CRM
HubSpot, Salesforce, Attio or Pipedrive. Matching happens on company domain.
Watch the board fill in
Spend, influenced pipeline and closed revenue, side by side, from the first minute.
Attribution
The answer to “did LinkedIn do anything?”
Most B2B buyers never click. They see you for months, then arrive through a branded search and get logged as direct. Pipefox counts the views too.
Revenue attribution
Spend on one axis, influenced pipeline and closed revenue on the other. Filter by campaign, creative or segment.
Customer journeys
Every impression, click, reaction and comment an account made before the deal was created, in order.
Company insights
Which named accounts you actually reached this month, and how many of them exist in your CRM.
Activation
Your CRM becomes the single source of truth
Attribution that lives in a separate tool gets ignored. Pipefox writes ad engagement back onto the company record, so it shows up in the reports your board already reads.
- Company properties
- Engagement timeline
- Workflow triggers
- Deal influence fields
Signals
Tell sales while the account is still warm
When four people at one company engage with three ads in a fortnight, that is not noise. Pipefox scores it and pushes it to Slack, Clay or your CRM the same day.
Optimisation
Stop paying for impressions that were never going to land
Campaign scheduling
LinkedIn runs your ads around the clock by default. Restrict delivery to the hours your buyers are actually working.
Impression caps
A handful of big, chatty accounts can absorb a quarter of your budget. Cap them and free the spend for everyone else.
Audience exclusions
One super title can hide hundreds of job titles you would never target. Switch the wrong ones off in a click.
Customers
What changes after a week
We had been arguing about LinkedIn for two budget cycles. Pipefox ended the argument in an afternoon: 41% of last year’s closed revenue had an ad touch we were not counting.
The impression cap alone paid for the subscription. Three enterprise accounts were eating a quarter of the budget and none of them were in an active deal.
Our BDRs now get a Slack ping when an account engages four times in a fortnight. Reply rates on those are roughly triple our cold list.
Benchmarks
Is 0.6% click-through good? Depends who you ask.
We benchmark seven native metrics and split them into spend cohorts, so a team spending $8k a month is never measured against one spending $80k.
Ready to show where the pipeline came from?
Thirty days free. No card, no call, no implementation project.